Influence Is Your Operating System

The org chart says one thing. Influence says another, and influence wins, every time.

This issue turns Cialdini's six principles inward, from a persuasion toolkit into a diagnosis of the invisible forces shaping your organisation's decisions, and how to see and redesign them.

• The six forces running beneath every decision: authority, social proof, commitment, liking, reciprocity and scarcity.
• Why weak ideas survive longer than they should, and strong ones die quietly.
• A practical counter for each force.